Anua Niacinamide 10 + TXA 4 Serum 30ml

Anua Niacinamide 10 + TXA 4 Serum 30ml | Made in Korea

Precision-formulated for visible skin tone correction, the Anua Niacinamide 10 + TXA 4 Serum delivers a science-backed brightening system built on two of dermatology's most studied depigmenting actives. At 10% niacinamide and 4% tranexamic acid, this serum works across multiple stages of the melanin production pathway to reduce existing discoloration and prevent new pigmentation from forming — making it effective for both treatment and prevention of uneven skin tone.

Niacinamide (Vitamin B3) is one of the most extensively researched skin-brightening ingredients, with clinical studies demonstrating its ability to inhibit melanosome transfer — the process by which pigment moves from melanocytes to the skin's surface cells. Tranexamic acid complements this action by blocking UV-induced plasmin activity, a key upstream trigger of melanocyte stimulation, making the combination particularly powerful for UV-related pigmentation and hormonally driven melasma.

• 10% Niacinamide (Vitamin B3) — inhibits melanosome transfer; reduces pore appearance and strengthens barrier
• 4% Tranexamic Acid — blocks UV-triggered melanocyte activation; clinically studied for melasma
• Synergistic Brightening Action — dual-active system for faster, more comprehensive tone correction
• Skin Barrier Support — niacinamide simultaneously strengthens the skin's protective barrier
• 30ml / Dermatologist-tested / Made in Korea

Apply to cleansed skin morning and evening. Pair with SPF 30+ in the morning to protect brightening results.

<p>🌿 <strong>Not sure how to use this product or what to pair it with?</strong> Check out our <a href="/pages/how-to-guide">Seoul Skin How-To Guide</a> for step-by-step instructions and expert pairing recommendations.</p>