{"product_id":"anua-heartleaf-77-b3zinc-soothing-serum-30ml","title":"Anua Heartleaf 77 B3Zinc Soothing Serum 30ml","description":"\u003ch2\u003eAnua Heartleaf 77 B3Zinc Soothing Serum 30ml | Made in Korea\u003c\/h2\u003e\n\u003cp\u003eFormulated for acne-prone, oily, and chronically inflamed skin, the Anua Heartleaf 77 B3Zinc Soothing Serum delivers a clinically targeted approach to breakout control and skin calming. At 77% heartleaf (Houttuynia cordata) extract — one of the highest concentrations available in a commercial serum — this formula leverages the plant's well-documented antimicrobial, anti-inflammatory, and sebum-regulating properties to address the root causes of acne rather than simply treating surface symptoms.\u003c\/p\u003e\n\u003cp\u003eNiacinamide (Vitamin B3) and zinc PCA work synergistically alongside heartleaf to form a triple-action complex: niacinamide inhibits inflammatory cytokine production and reduces post-inflammatory hyperpigmentation (PIH), while zinc PCA regulates sebaceous gland activity and provides additional antimicrobial action against acne-causing bacteria.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e77% Heartleaf (Houttuynia Cordata) Extract\u003c\/strong\u003e — antimicrobial and anti-inflammatory botanical at therapeutic concentration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNiacinamide (Vitamin B3)\u003c\/strong\u003e — reduces inflammation, minimizes pores, and fades post-acne marks\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZinc PCA\u003c\/strong\u003e — regulates sebum production and inhibits acne-causing bacteria\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight, Non-Comedogenic Formula\u003c\/strong\u003e — won't clog pores; suitable for oily and combination skin\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e30ml \/ Dermatologist-tested \/ Made in Korea\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eApply to cleansed skin morning and evening. Can be used as a targeted treatment on active breakouts.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u0026lt;p\u0026gt;🌿 \u0026lt;strong\u0026gt;Not sure how to use this product or what to pair it with?\u0026lt;\/strong\u0026gt; Check out our \u0026lt;a href=\"\/pages\/how-to-guide\"\u0026gt;Seoul Skin How-To Guide\u0026lt;\/a\u0026gt; for step-by-step instructions and expert pairing recommendations.\u0026lt;\/p\u0026gt;\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Anua","offers":[{"title":"30ml","offer_id":46148758962246,"sku":"9e1fe639-5b21-4a7b-ba4e-f8e7547c4ba0","price":16.16,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/0037\/3574\/files\/b78ff4886002429eab238471c884a416.jpg?v=1786924521","url":"https:\/\/getseoulskin.shop\/products\/anua-heartleaf-77-b3zinc-soothing-serum-30ml","provider":"Seoul Skin","version":"1.0","type":"link"}